by alphaseo | Aug 19, 2021 | 2021, August
The month of June saw SEOs scrambling to keep up with a number of updates rolled out by Google, namely core, page experience, and spam updates. These updates also had SEOs scratching their heads, trying to figure out the exact cause of the change in rankings While the...
by alphaseo | Aug 19, 2021 | 2021, August
Last month, Google Search Central announced via Twitter “a new experience” called Search Console Insights “to help you better understand which content of yours resonates with your audiences.” According to Google – “This experience joins data from both Search...
by alphaseo | Aug 19, 2021 | 2021, August
Have a business that serves a specific location? It is important to develop an SEO strategy that can help you target local customers and rank higher in Google search. While all businesses can benefit from search engine optimization, certain industries like the...
by alphaseo | Aug 5, 2020 | 2020, August
In addition to using organic tricks, around 80% of local marketers are buying ads on Google. This figure is almost 10% more than last year, as revealed by a MOZ survey of 1,300 local marketing agencies, small businesses, and multi-location enterprises. The survey also...
by alphaseo | Aug 5, 2020 | 2020, August
Google My Business’s messaging feature allows users to directly message businesses from their Google Maps listing, and has been a mainstay for quite some time. However, its use has been unsatisfactory. Businesses are required to use the GMB App to utilize the feature,...
by alphaseo | Aug 5, 2020 | 2020, August
With an aim to help businesses to better serve users limited from in-person transactions due to COVID-19, Google recently introduced the following four attributes that now appear in a business’s knowledge panel. Online Care Online Appointment Online Estimates Online...