In addition to using organic tricks, around 80% of local marketers are buying ads on Google. This figure is almost 10% more than last year, as revealed by a MOZ survey of 1,300 local marketing agencies, small businesses, and multi-location enterprises. The survey also...
Google My Business’s messaging feature allows users to directly message businesses from their Google Maps listing, and has been a mainstay for quite some time. However, its use has been unsatisfactory. Businesses are required to use the GMB App to utilize the feature,...
With an aim to help businesses to better serve users limited from in-person transactions due to COVID-19, Google recently introduced the following four attributes that now appear in a business’s knowledge panel. Online Care Online Appointment Online Estimates Online...
Bing’s Webmaster Guidelines, which have remained the same since 2012, were recently updated. The updated guidelines detail the changes they have made to the search engine and what the modern search results look like. The Updated Document Shares How Bing Ranks Content...
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