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Twitter mentioned in their blog post, create video content with your phone using these 4 ingenious ideas, that all you need for a campaign to be successful is good content and it can even be created using your phone. The post included some worth mentioning stats to help the users.

“On Twitter, brands need to create fresh and engaging visual content on a near-daily basis. Why? Because that’s what your audience wants. Tweets with video attract 10X more
engagement than Tweets without video, Tweets with images attract 150% more Retweets than Tweets without images, and even Tweets with a GIF gain 55% more engagement than Tweets
without a GIF.”

Remember, Twitter audiences love authenticity more than they love creativity. Give them something engaging and they will surely keep coming back to your page. Retweeting other people’s content isn’t going to take you far. Twitter’s blog post will help you out in creating impactful videos, GIFs and images specific to your audiences. Here’s a simple video created using a phone that Twitter shared.

twitter-screenshot